IGNOU MMPM 004 Solved Assignment 2026 PDF Download Details
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| Course Code | MMPM 004 |
| Course Title | INTERNATIONAL MARKETING |
| Session | January 2026 and July 2026 |
| Medium | NA |
| Assignment Code | MMPM-004/TMA/JAN/2026 |
IGNOU MMPM 004 Solved Assignment 2026 Question Paper
MMPM 004 : INTERNATIONAL MARKETING
1. Define international trade. Explain the theories of absolute and relative advantage.
2. Discuss the main objectives of the UNCTAD and its role in promoting international economic co-operation.
3. What effects do social and cultural factors have on negotiations in international business? Give suggestions to a business getting ready for cross-cultural negotiations using examples.
4. What are the relative advantages of standardization or adaptation of an international advertising programme?
5. What factors make controlling international operations more complex than controlling domestic marketing activities? Explain with the help of a specific example.
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