IGNOU MNM 038 Solved Assignment 2026-27 English Medium PDF Download

IGNOU MNM 038 Solved Assignment 2026-27 English Medium Question Paper

MNM 038 : DIGITAL MEDIA ECONOMICS

1. Observe any digital media product you regularly use. Explain how basic economic concepts such as demand, supply, or pricing apply to this product. Identify the type of market it operates in and justify your answer.

2. Select one digital media platform and examine its key features as a new media product. Analyse how metrics such as views, clicks, subscriptions, or engagement are used to measure value and influence economic decision-making.

3. Choose one major digital media company operating in India or globally. Analyse its ownership pattern and business model. Briefly discuss how digital labour, regulation, or globalisation shape its economic power and media influence.

4. Identify two different revenue streams used by digital media organisations. Analyse how these models affect content production, audience experience, and editorial independence.

5. Select one digital media startup or social media influencer. Analyse how revenue is generated through platforms, branding, or partnerships. Discuss opportunities and challenges faced in sustaining income in the digital media economy.

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